Industry Practices | Hospitality
Hospitality companies face mounting challenges as they strive to address the fickle needs of today’s consumer. Companies must heighten their consumer and category insights to develop winning brand and go-to-market strategies.
Our consultants have advised hospitality companies on a broad range of issues by helping them identify the underlying consumer needs, behaviors and category insights; converting those insights into effective go-to-market strategies; and designing platforms for innovation that help reduce cost, make marketing dollars work more effectively, and create sustained, profitable demand.
Our team has served a variety of companies in the Hospitality sector, including:
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‣ Hilton Worldwide
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‣ Starwood
Read our featured case studies for more on how we help clients effectively create demand.
Read more on cg42’s expertise across the following industries: