The biggest challenges demand the boldest
We help some of the world’s leading companies define and execute the bold moves required to get ahead of their competition.
We do this by asking unexpected questions, challenging assumptions, treating insights as a competitive advantage and rejecting the instinct to imitate. Every cg42 client benefits from original thinking, created exclusively for them, to solve their specific problems.
The first rule of competitive strategy is: You don’t talk about competitive strategy.
cg42 has the priviledge of helping guide some of the most complex transformations in the world of business today. Our insight contributes to bold changes to the business, technology, and marketing strategies our clients pursue.
Our work is very confidential and very effective.
Redefining the Brand Portfolio for long-term value creation.Learn More
Creating a $250B Retirement Company.Learn More
Building unique value for diverse audiences.Learn More
Transforming a 150-year-old insurance icon.Learn More
Defining the Future of Transportation.Learn More